Well, if you have cash burning a hole in your pocket and need to spend it one something, why not rent Mulan? That’s right, I did say rent, that $30 is not going towards owning the movie.
Disney’s Mulan has had a really rough go of things for the last few months. After COVID effectively shut everything down, the entertainment and movie industry was left scrambling in the dust. Rushing to try and figure out what they could do to get movies out, and still make a profit on them.
Some studios like Universal started releasing films on VOD for purchase or one day rent, with plans to rerelease when theaters reopen. Other studios like Lionsgate and MGM simply delayed films until theaters reopened. Leaving films like No Time to Die to wait in limbo until something was figured out.
Disney seems to have found a middle ground for its live action remake
Initially, Mulan was intended to be one of the first big films for people to go see upon theater reopening dates. Alongside films like Wonder Woman 1984, Black Widow, Tenetand a few lesser known films. Of course, that was not meant to be, and COVID came back for a second wave and knocked everything back again.
And now, in August of 2020, Disney seems to have found a middle ground for its live action remake. Announcing that Mulan will be releasing in theaters in September and on the streaming service Disney+ as well.
“We are announcing today that, in most Disney+ markets – including the U.S., Canada, Australia, New Zealand, and a number of countries in Western Europe – we will be offering Disney+ subscribers the epic adventure Mulan on Disney+ on a Premier Access basis beginning September 4. The price point will be $29.99 in the U.S., and will vary slightly in other countries. Simultaneously, we will be releasing the film theatrically in certain markets where we currently have no announced launch plans for Disney+ and where theaters are open.”
Why would you pay $29.99 to RENT a film
Worth bearing in mind, both AMC and Cinemark are planning and still moving forward with reopening plans in mid to late August. So, if they can manage to keep that train on the tracks, Disney may have an early foothold in being one of their reopening premiers. That is, if there is even a demand from people to go to movie theaters.
You may be thinking; ‘well if it’s coming to Disney+, why even bother going to a theater?’ Well, that is a good question. And we have a pretty good answer for you.
Why would you pay $29.99 to RENT a film when you could spend maybe $15 to go see it in a movie theater? OR pay nothing and just wait for it to be released on Blu-Ray or separate streaming services.
By the way, that $30? That’s on top of everything else that you pay for Disney+. You still have to pay that monthly fee and any other existing fees that you signed up for. It’s not included as a package or some premium exclusive offer.
Maybe it’s just us, maybe we’re just impartial to certain things and value things differently than other people. Because, no doubt there’s plenty of Disney fans who will gladly pay $30 to watch a movie once on Disney+. No idea why that would be something that people would do, but who are we to judge.